Shoppers' Critique Mystery Shopping
Our Services - Internet

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Shoppers’ Critique allows us to “Inspect What We Expect” – a philosophy that is critical to our company’s success. The results of these shops have been invaluable. They have helped us to recognize areas of opportunity as well as existing fallacies in our current systems and processes.

Hendrick Automotive Group


In some industries, customer contact is initiated over the Internet. The speed and quality of the response over the Internet is just as important as an interaction in person or over the phone.
Internet Mystery Shops evaluate response time to inquiries or orders. It is hard to believe, but based on our experience, many Internet inquiries are responded to slowly, or not at all. What value is having made the investment in the Internet platform but not responding in a timely manner?

Not only is the timeliness important, but the quality of the interaction is as well. Prospective customers want their questions answered. Sales managers want prospective customers to be taken through the sales process effectively resulting in successful transactions and revenue.

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